Positive developments in recycling thermoforms, more details to come (hopefully)!

September 28, 2010

DA BEARSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSS!

Dordan is still relishing in its team’s win from last night; you can just feel the excitement in the office, or at least, smell the beer evaporating from our skin. Ha!

Good afternoon my packaging and sustainability friends. I have some SUPER exciting news!

Two weeks ago I emailed my recycling report (download it here: http://www.greenerpackage.com/recycling) to everyone and anyone I thought would benefit from the information. A colleague in the waste management industry responded thoughtfully (see September 20th’s post), as did some other stakeholders. While there feedback was very much appreciated, today I received the BEST feedback EVER!

Just moments ago I received a letter from someone who participates in the Walmart-Canada PET Subcommittee and represents an industry group explaining what progress has been made over the last 18 months in regard to recycling PET thermoforms! And let me tell you, progress has been made boy howdy! I am just tickled pink by these developments, which suggest that PET thermoforms can and WILL be recycled post consumer in North America in the not-too-distant future. Finally my dream of converting thermoforms collected via curbside into second generation thermoforms will be a reality and I will be able to say with pride that plastic packaging is recycled, not just “recyclable.” Hurray!

And, not to get all nostalgic and what not, but I don’t think I could have started this investigation at any better of a time: Had I started this clamshell recycling initiative years ago, the industry-momentum needed probably would not have existed, which I argue, is the result of the increased pressure on companies to integrate an end-of-life option into their packaging life cycle, among other contemporary developments. And, in only a year, not only have we uncovered the obstacles keeping thermoforms out of the recycling infrastructure, but we have begun to find a way to work toward their inclusion. Well done plastics industry!

 Now that I have dangled this fabulousness in front of you, I regret to inform you that I am unable to share this information until I receive the necessary approval. But don’t worry, as soon as I get the green light, you will be the first to know!

I am up to my ears in research but will get back to you tomorrow with all sorts of goodness.

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